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A LOVE FOR GOLF BEGINS WITH BABY PAJAMAS
~New Jammies Introduces Organic Golf Clothing with a Companion Bedtime Storybook that Inspires Little Athletes to Get Out and Play ~
NEW YORK-January 7, 2009- Today, as golfers like Tiger Woods have brought a new passion to the game, inspiring a rising trend of young fans to the sport, there’s now a new clothing line that amateur golfers, especially dads and grandfathers, can’t get enough of. New Jammies recently introduced a certified-organic line of golf patterned pajamas that familiarizes children with the popular sport, starting a birth. The response from men has been phenomenal, pushing holiday sales to their highest level ever. “In the past our customers were mostly women, who were purchasing our fruit and vegetable or nature prints for their children. But, when these golf prints came out we were overwhelmed by the response. Dads and grandfathers were ordering them in bulk for every child in their family. The demand was so strong that we had to manufacture more as fast as we could to keep up with the orders. The orders haven’t stopped yet. This is now our best-selling print. We’re just now getting these into golf pro-shops to meet up with the demand.” said New Jammies Founder Nicole Weinberger. The signature prints offer much more than simply being adorable and comfortable golf clothing that is also environmentally responsible. Each garment comes with an educational book, authored and illustrated by Weinberger, introducing babies and children to sports through colorful pictures, stories, and fairytales. The book Tales From New Jammie-Land: Tale 2: I Dream of Sports features P.J. the rabbit who explores various sports that children play. The cartoon-like character and illustrations capture the attention of little ones and familiarize them with many different sports and types of exercise. The colorful golf pattern features orange, green, brown, and gray hole-in-one flags, golf balls and golf clubs in white background. The golf collection comes in several styles: two-piece snug fit long sleeved pajamas, short sleeved shirts and shorts, playtime rompers, and “onesie’s. New Jammies also recently released other sports prints: soccer, swimming, and tennis.
New Jammies products are available in select U.S. boutiques across the country and online, in sizes newborn to age 6 and are designed and manufactured in compliance with all consumer safety products regulations.
More information can be found at www.newjammies.com
About New Jammies & Founder Nicole Weinberger Born and Raised in New Jersey, New Jammies Founder Nicole Weinberger has long hoped that her creative and entrepreneurial spirit would bring to fruition a company reflecting her family values and desire to bring positive change in this world. Weinberger’s ongoing interest in nature and science led her to a BS in Chemistry from Washington and Lee University. After working for several years as an organic chemist, Weinberger felt that despite the important role that chemistry plays in our everyday lives, there were areas where chemicals and our exposure to them should be reduced. Research has shown that young children in their developmental stages may be even more at risk to chemicals in their environment. Since completing her MBA at Rutgers University, she has developed an environmentally responsible company that offers 100% certified organic cotton apparel for children. New Jammies is the result of her passion for art, education, and developing a healthy lifestyle for our most precious resource - children. Nicole recently moved from the New York City to Colorado. New Jammies comes in fruit & vegetable, nature, sports themed and bright solid patterns. For more information and/or media interviews, please contact Melanie Frenkel, Signature Green Public Relations & Marketing at 602 476-2547 or Melanie@SignaturePublicRelations.com |
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Member: Ladies Who Launch- New York, NY
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